We are in the age of "The Selfie" and that's great to share on your facebook page, but not for a professional headshot!
Headshots are critical in professionals PR packets or corporate websites. Typically we think of headshots for actors and models, however today, headshots are used for all types of professional social media platforms like Linkedin. A dynamic headshot can be the difference between acquiring the gig or not!
Here are a few tips to achieve the perfect headshot:
Find a professional photographer
Your headshot has to look professional and refined. It takes skill and talent to get the proper lighting, sharp focus, and expert composition that a talented headshot photographer provides.
Let your photographer know the purpose of the headshot.
Corporate headshots are different than actor headshots. The headshot has to look natural and reflect your personality. Capturing the eyes in a powerful way will draw the viewer into the photo, establishing a strong connection that will speak volumes.
Hair and Make-up and Clothing
Be prepared to look your best and keep it simple. Neutral eyeshadow is best (save the smoky eye for Saturday night) and a hydrating lip stain for a natural flush of color.
Men need to be clean shaven or a neatly trimmed beard or mustache.
If you're not experienced with hair and makeup, it can be beneficial to hire a professional makeup artist or hair stylist. Some photographers will provide this service.
Keep clothing simple. Midtone colors work best. Avoid all white which can tend to wash out. Avoid busy patterns that can distract from your face.
Whatever line of work you are in, if you are promoting yourself, you need a great headshot. More than just a flattering photograph, a great headshot is a powerful tool for making people remember you.